Campaign "Wuppertal Opening"

IKEA , 2016


IKEA opened a new furniture store in Wuppertal and we wanted to ensure that everybody got the message. When we took a closer look at the city, we were inspired by the ingenuity of the people of Wuppertal, and this also reminded us strongly of IKEA’s philosophy. We therefore combined Wuppertal’s best ideas with the very best from IKEA and brought this to life throughout the city. Over the course of two weeks, great events and exciting initiatives for the opening of the new IKEA furniture 


Client IKEA // Branches Trade / retail // Year 2016

Category CRM, Dialogue marketing, Promotion/media
, Radio, Outdoor, Full service, Spatial communication

Contact person

Jan-Timo Balke
Teamleiter Business Development
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