Campaign 'Bremerhaven opening'

IKEA , 2015


IKEA decided to open a new furniture store in Bremerhaven. But before the inhabitants of Bremerhaven could come to the IKEA, IKEA came to them. With the world’s first IKEA pop-up store – right in downtown Bremerhaven. The store vividly demonstrated what distinguishes IKEA from any ordinary furniture store. Which is, well, just about everything.


Client IKEA // Branches Trade / retail // Year 2015

Category Print media, Outdoor, Digital Media, Dialogue marketing, Spatial communication

Contact person

Jan-Timo Balke
Teamleiter Business Development
Send email