Campaign 'Goes in your ear. Sticks in your head.'

Radiozentrale, 2015


This may well be the most successful German radio campaign of all time. The individual radio spots have been replayed hundreds of thousands of times by fans on youtube. Which is certainly fitting for a campaign that was designed to promote the medium of radio to advertisers, agencies and the general public. Goes in your ear. Sticks in your head. And for a lot longer than you think.


Client Radiozentrale // Branches Media // Year 2015

Category Radio


Contact person

Jan-Timo Balke
Teamleiter Business Development
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